Power real-time marketing Teradata RTIM uses real-time customer interactions, predictive modeling, and machine learning to deliver consistent, personalized customer experiences across channels.
RTIM
  • BENEFITS
  • FEATURES
SINGLE CUSTOMER VIEW

RTIM combines inbound, real-time customer interactions with offline data.

INCREASE MARKETING PERFORMANCE

Make real-time, context-based decisions for next best offer to boost response rates.

CONSISTENT PERSONALIZED CROSS-CHANNEL EXPERIENCE

Design and execute more powerful omni-channel customer journeys with Teradata RTIM.

FLEXIBLE AND SCALABLE DEPLOYMENT

Deployable in cloud, on-premises, or hybrid modes; built to scale-out seamlessly.

DELIVER BEST OFFER FOR EVERY INTERACTION

Provide contextually relevant content, based on real-time interactions, for every customer.

COMPLY WITH GDPR

Teradata RTIM meets General Data Protection Regulations (GDPR) requirements. 


REAL TIME INSIGHTS

A real-time decisioning engine determines next best action based on detailed, point of interaction customer insights.

SIMULATION INSIGHTS

Run simulation tests to understand the potential results and predict how a campaign will play out with customers.

MACHINE LEARNING CAPABILITIES

The self-learning environment models likely campaign responses with real-time interactions for optimal message placement.

COMMUNICATION OPTIMIZATION

Integrate online responses and campaign data to uncover insights that can improve campaign effectiveness. 

BUSINESS RULES ENGINE

The drag-and-drop rule builder is an easy way to create rules from the simplest to the most complex.

REPORTING AND ANALYTICS

Understand campaign effectiveness using interactive reporting and analytics dashboard.

The Forrester Wave™: Real-Time Interaction Manager
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Analyst Content
The Forrester Wave™:
Real-Time Interaction Manager

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