Increasing the relevance of special offers to customers: The Vodafone New Zealand Story
Using Teradata Aster, Vodafone were able to seamlessly combine network data from their Hadoop appliance with customer profile data from their DataMart. The resulting predictive model was highly accurate in identifying youth customers in their prepay base. After testing and tuning the model, they achieved a staggering 89% Correct-Prediction Ratio.
Erkunden Sie weiter
White Paper
The Secret to Smart City Success: Understanding Your Citizens
Jetzt downloaden
Video
Vantage Financial Visibility
Jetzt ansehen
Inhalte für Analysten
Erfahren Sie, warum Teradata im Gartner® Magic Quadrant 2022™ for Cloud Database Management Systems erneut zum Leader ernannt wurde.
Jetzt downloaden
Broschüre
Possible. Riyadh Agenda Overview
Jetzt downloaden